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Zee TV is an India-based satellite television channel in the Zee Network umbrella, which carries broadcasts in Hindi and other regional languages of India. As well as broadcasting in South Asia, it also reaches audiences in Europe, the Middle East, Africa, East Asia, Australasia and North America. It is a part of the Essel Group. Zee TV was founded by Subhash Chandra and launched in India in October 1992, becoming the first Hindi satellite channel. This channel formerly had a partnership with STAR TV. However, STAR ended their partnership with ZEE TV (now ZEE Telefilms, Ltd.) when Rupert Murdoch's News Corporation acquired STAR TV. Zee TV was launched in the UK in 1995, replacing TV Asia (which still broadcasts in the United States). Zee TV was launched in the USA in 1998. In the USA, some programs on Zee TV are subtitled in English, and some commercials are in English.